Rebly vs Intelligems

Both tools help Shopify merchants optimize pricing. But they're built for different stores and different budgets.

Who Intelligems is for

  • Shopify Plus merchants with large catalogs
  • Teams with dedicated pricing analysts
  • Stores running complex A/B experiments
  • Budgets of $500+/month for pricing tools

Intelligems is a powerful, enterprise-grade tool. If you have the team and budget, it's excellent.

Who Rebly is for

  • SMB Shopify merchants (any plan)
  • Founders/operators doing pricing themselves
  • Stores with dead stock/clearance problems
  • Budgets of $29-199/month

Rebly is built for merchants who want pricing automation without the enterprise price tag or complexity.

Feature comparison

Feature Rebly Intelligems
Starting price $29/mo $499/mo
Free trial 14 days Demo only
Credit card for trial No N/A
Inventory-based clearance Yes (Smart Clearance) Limited
A/B price testing Coming soon Yes
Margin floor protection Yes Manual setup
Suggest-only mode Yes No
Setup time 5 minutes 1-2 hours
Target audience SMB Shopify merchants Enterprise/Plus

Pricing and features as of November 2025. Subject to change.

The bottom line

Intelligems is the right choice if you're a large Shopify Plus store with a dedicated team and budget for sophisticated A/B testing across your entire catalog.

Rebly is the right choice if you're an SMB merchant who needs pricing automation that works out of the box, protects your margins automatically, and costs a fraction of enterprise tools.

We're not trying to replace Intelligems for their target market. We're serving the merchants they don't—the ones who can't justify $500/month but still need smart pricing.

Try Rebly free for 14 days

See if playbook-based pricing is right for your store. No credit card required.

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